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Informatik 5
Information Systems
Prof. Dr. M. Jarke
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Dipl.-Kfm. Andreas Pfeiffer

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Contact Information

Address: Lehrstuhl Informatik 5
6231, 2nd floor, building: E2
Ahornstr. 55
52056 Aachen



​Andreas Pfeiffer graduated in Business Administration at RWTH Aachen University, specializing  in "Supplier Relationship and Knowledge Management". After working for AOK Systems GmbH he joined Energieversorgungs- und Verkehrsgesellschaft mbH Aachen as a business developer.  Later on he was appointed project manager "eMobility" for Stadtwerke Aachen AG and was in charge of several public co-funded research projects in the field of eMobility. Amongst other duties he was appointed full member of the German National Platform for Electric Mobility (NPE), an advisory body of the German Federal Government, established in 2010. 

From 2010 to 2012 he was managing director of smartlab Innovationsgesellschaft mbH – a venture of the municipal utilities Aachen, Duisburg and Osnabrück. 
From 2012 to 2014 he was Chief Executive Officer of Hubject GmbH – an eMobility joint venture of BMW Group, Bosch, Daimler, EnBW, RWE and Siemens. 
In 2015 Andreas Pfeiffer focused on his research and teaching activities. He teaches courses in business modeling, digital transformation and organization theory at RWTH University and EBC Hochschule (WS 2015/16). At the Chair of Information Systems at the RWTH Aachen University he deals with questions on the development of business models in digital transforming ecosystems, electric mobility, smart grids and smart traffic systems. 

 Research Interests


  • Digitization and Digital Transformation
  • Business Models and Business Model Development
  • eMobility, Smart Traffic and Smart Energy
  • Service-dominant logic
  • Organization Theory